September 25, 2009

Marketing Strategy: Virtual Tours

Filed under: Information — Kurt Wilde @ 6:17 pm

These days, buyers don’t even look at an online listing unless it has a virtual tour.  A virtual tour allows a prospective buyer to get a 360-degree view of your home’s interior without having to leave their own homes or offices.  Some virtual tours are interactive, meaning that a click of the mouse will allow the viewer to look at the walls, ceilings, floor.  Other tours are 2-D flat-screen views that gives you a movie image that you can’t control.
You can make a virtual tour for your house by taking digital pictures of your home and hiring a professional to upload and assemble them for you.  You can also hire a professional to take the photos and assemble the tour.  And if you’re really tech-savvy, you can even buy your own software and make the virtual tour yourself.